Privacy Policy

At Bakewell™, we value your trust and are committed to protecting your personal information. This Privacy Policy explains what information we collect, how we use it, and the choices you have regarding your data when you visit or make a purchase on www.bakewell.in("the Website").

By using our Website, you agree to the practices described in this Privacy Policy.

1. Information We Collect

When you interact with our Website, we may collect the following types of information:

• Personal Details: Name, email address, phone number, and delivery address.
• Payment Information: Payment details are processed securely through our third-party payment gateway partners; Bakewell does not store your full card or banking details on our servers.
• Order Information: Products purchased, order history, delivery preferences, and special instructions (e.g., cake messages, delivery timing).
• Account Information: Login credentials, if you choose to create an account with us.
• Technical Information: IP address, browser type, device information, and browsing behaviour on our Website, collected automatically through cookies and similar technologies.
• Communication Data: Any information you provide when contacting our customer support team.

2. How We Use Your Information

We use the information we collect to:

• Process and fulfil your orders, including delivery and payment confirmation.
• Communicate with you regarding order status, delivery updates, and customer support.
• Send promotional offers, new product updates, and marketing communications (where you have opted in).
• Improve our Website, products, and overall customer experience.
• Detect and prevent fraud, unauthorized transactions, or misuse of our Website.
• Comply with applicable legal and regulatory obligations.

3. Sharing of Information

Bakewell does not sell your personal information to third parties. We may share your information only with:

• Delivery Partners, to fulfil and dispatch your orders.
• Payment Gateway Providers, to securely process your transactions.
• Service Providers, who assist us with website hosting, analytics, or marketing, and are bound by confidentiality obligations.
• Legal Authorities, where required by law, regulation, or a valid legal process.

4. Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes outlined in this Policy, including order processing, legal compliance, dispute resolution, and enforcement of our agreements. Once no longer required, your information will be securely deleted or anonymized.

5. Cookies & Tracking Technologies

Our Website uses cookies and similar tracking technologies to enhance your browsing experience, remember your preferences, and analyze site traffic. You can manage or disable cookies through your browser settings; however, doing so may affect certain features of the Website.

6. Your Choices

You have control over your personal information at any time. You may update your account details, opt out of receiving marketing communications, or request that your account be deleted. Please note that even if you opt out of marketing, we will continue to send essential order-related communications, such as order confirmations, delivery updates, and service notifications, as these are necessary to fulfil your orders.

7. Security & Access

Bakewell uses reasonable technical and organizational safeguards to protect your personal information from unauthorized access, misuse, or disclosure. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

You may request access to the personal information we hold about you, or ask us to correct any inaccuracies. To protect your privacy, we may need to verify your identity before processing such requests.

8. Third-Party Links

Our Website may contain links to third-party websites for your convenience. Bakewell is not responsible for the privacy practices, content, or security of any linked third-party sites, and we encourage you to review their privacy policies independently before sharing any personal information with them.

9. Children's Privacy

Our Website is not intended for use by individuals under the age of 18 without parental or guardian supervision. We do not knowingly collect personal information from minors without appropriate consent.

10. Policy Updates

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. Any changes will be posted on this page along with a revised effective date. Your continued use of the Website after such changes constitutes your acceptance of the updated Policy.

11. Contact Us

If you have any questions about this Privacy Policy or wish to make a data-related request, please reach out to us directly: